Quality, Performance, Reliability and Legendary Customer Service.
From humble beginnings as a flag pole supplier back in 1992, Abel is now Australia’s leading manufacturer and supplier of sporting ground equipment including goal posts and goal post systems, storage systems, and coaches boxes.
We supply all the major stadiums around Australia including the MCG, HBF Park and the Gabba, as well as schools, businesses, sporting clubs and local governments. And of course, we still supply the best flag poles!
Our success is built on an unrelenting commitment to quality materials and manufacturing, product innovation and unrivalled customer service and after-sales support. Our products are made to a standard, not just a price using premium materials and wherever possible made right here in Australia and covered by our generous 5-year warranty.
For quality, performance and reliability, we’re always best on ground!
Our Values
For more than three decades, Abel sporting ground equipment has been manufactured to uphold our values of quality, integrity, sustainability and reliability with an unwavering commitment to safety, compliance and performance.
Quality
- Designed and manufactured to exceed standards
- We only use premium, corrosion resistant parts
- Australian manufacturing and quality control systems
- 30+ years experience
Integrity
- Meets all governing sports body facilities guidelines
- Fully compliant with Australian building and safety standards
- Custom engineering available for building permit conditions
- Safety resources available for clubs and schools
Reliability
- Expert advice, installation & after-sales support
- Our asset register stores your equipment by site for fast and efficient support
- Local replacement parts available with rapid dispatch in 24hrs
- 5 year warranty on every goal post & footing
Sustainability
- Longer life than any other goal post and footing system
- Local replacement parts and repairability
- Manufactured from 100% recyclable materials
- Australian made and owned

An illustration showing how the Abel storage system allows one field to be shared by multiple football codes.
The Abel System
Councils, schools and clubs know the challenges of sharing multi-use sports grounds with multiple sporting codes and clubs.
The Abel System combines our premium quality goal post and footing system, onsite storage solutions, asset register and legendary customer service. It gives you the flexibility to conveniently swap and store goals for multi-use sports grounds and provides peace of mind with the right replacement parts dispatched to you in 24-hours.
Our Partners
Our Team
Integrity, value, and trust are words we live by at Abel. We develop long-term relationships with our customers through a commitment to value and excellence in everything we do. We pride ourselves on being straightforward and easy to work with. No question is too big or small, and nothing is too much trouble for our valued customers!
Our team are focused on safety and provide unrivalled service and after-sales support that keeps customers coming back.
With offices and distribution partners throughout Australia, we can supply, install and support our world-class equipment anywhere from the MCG to the Black Stump and beyond.
Abel in action

- Playing Field Equipment
- Structural Design Actions
- Steel Structures
- Aluminium Structures
- Welding
- Coating

All Abel sports goals and flagpoles are structurally guaranteed for 5 years

Quality steel core inner profile and aluminium sleeve goal post and flag pole construction

Stainless steel locking on every fixed goal post and flagpole

Built to withstand damage from misuse in open space environments

Every Abel Sports goal post and flagpole is proudly made in Australia
Australia’s Leading Supplier of Sports Goals and Flagpoles
No matter your needs or where you are located, Abel Sports is here to help bring them to life.
Got something custom in mind? We service all of Australia with offices and trusted distribution partners in Vic, NSW, QLD, WA, SA and Tasmania.
We can help! Contact us now for a FREE quote.